Our campaign can be separated into three months (stages):
January- the month of planning and preparation
February- the month of finalizing
March- the month of action
Our evaluation as of April 2022 is that our month-long awareness campaign has been very successful. We were able to secure partnerships with over 18 organizations, and we have finished launching all our publication materials and educational articles on popular social media sites such as Facebook and Instagram. In just a month, our posts have garnered over 60K views, thousands of likes, and our reach continues to rise even after our campaign has now ended.
We are also currently conducting a fundraiser on our school campus. All proceeds will go towards orphanages, children homes, and other children-centered initiatives of the Philippines.
The biggest challenge was definitely our lack of experience, we were all teenagers and none of us had ever attempted to pull of such an ambitious project before. However, after reaching out and asking much support from those much more knowledgeable and experienced than us, we were able to come up with a concrete and detailed plan– which was one of the most crucial steps that led to our later success.